Why do shopping malls and stores need heatmaps?

Shopping centres and store owners frequently struggle to realise what areas are the most attended by their customers. What is their usual path around the building? What aisles are visited most frequently? Knowing where your customers are and how they get there allows you to increase your marketing possibilities, driving your sales in return. The …

Social WiFi in municipal buses in Płock!

Since February 2nd the passengers of Płock’s city transport can use an open internet network free of charge. The hotspots have been enabled in 10 buses operating on the most frequently used lines. The internet can be utilized by the passengers using smartphones, tablets and laptops. Implementation of the WiFi network in municipal buses in …